Hollie Phillips’ bold, explicit and sometimes disturbing collection challenges the traditional idea of embroidery as a ‘feminine pastime’ by transforming it into a feminist tool. “I use embroidery to tell a story, no matter how traumatic. I believe embroidery has the power to bring sometimes horrific narratives to life,” Phillips explains. “I enjoy the uncanny juxtaposition between an unsettling scenario and a very tactile medium like embroidery. It can be jarring to see beaded blood and gore presented on a sanitary product; it makes the viewer feel uneasy, until their brain realises that it is only embroidery. I believe the future of embroidery to be as grotesque, interactive and surreal as the creator can imagine.”
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