Questions of Reality

Questions of Reality


What is “synthetic photography”? Giuseppe Lo Schiavo (b. 1986), an Italian-born visual artist and researcher, defines it as an image-making approach that “involves computer-based methods as opposed to traditional camera-based processes.” But Lo Schiavo is not talking about text-to-image AI generators. His concept is more in-depth and complex, driven by the psychology behind how we interpret reality. The early stages of Windowscapes (2023) comprised an experiment whereby Lo Schiavo measured the brainwave patterns of people presented with a real window, versus a simulated one. The results were surprisingly similar, and the following images question what that means. Lo Schiavo is involved in each stage, programming algorithms and engaging with 3D scans of Greco-Roman artifacts. For a recent collaboration with Bvlgari, Lo Schiavo introduced emotion-capture – producing personal windowscapes that mirror each viewer’s perceived state of mind. giuseppeloschiavo.com


All images courtesy Giuseppe Lo Schiavo.