Fotofever, Photography Art Fair: An All-Encompassing Photography Platform

The Carrousel du Louvre welcomes the international photography fair for the fifth time. Founded by Cécile Schall, grand-daughter to Roger Schall, this is an inimitable Parisian event which presents the opportunity to view works from a young, creative generation, soaring in popularity amongst collectors. For fotofever’s 2014 edition, a selection of over 100 international galleries will take the limelight – over half of which specialise solely in photography – all exhibiting emerging artists of tomorrow.

As in previous years, fotofever offers an insight into the secret of collecting; Galila Barzilaï Hollander presents her vibrant and diverse collection of awe-inspiring photographs from international artists. Barzilaï Hollander’s journey began ten years ago with her first purchase of a contemporary artwork at the Armory Show in New York, she now owns several thousand works, predominantly in new photographic mediums.

A number of her works are currently on display at the Boghossian Foundation in Brussels as part of “A book between two stools”, carrying themes such as eggs, chairs, paper, and concepts such as “détournement”, reappropriation and recycling.

Barzilaï Hollander is a confessed “artoholic” – an addiction which began without any particular knowledge of contemporary art, however she uses feeling to select her art, quoting Bill Viola with: “Don’t think about art – live it!” Barzilaï Hollander takes great pleasure in discovering unknown artists who are both promising and accessible, an opportunity presented by fotofever’s broad spectrum of new artists. Included this year is fotoprize, a prize open to students and young graduates from French art schools and which will see the winner exhibit at fotofever.

Continuing to support young artists and collectors, fotofever has created a 50-page guide to the process of acquiring artworks which, published in French and English includes a glossary, a brief history of the photograph, an insight into Galila Barzilaï Hollander’s private collection and tips for buying art. Accompanying this is the “start to collect” section which, at each stand, highlights the ideal work to start a collection.

Collectors, curators and galleries from all over the world convene at fotofever, and include Studio d’Arte Interno 11, Italy; Galeria Astarté, Spain; Blanca Berlin, Spain; Studio Harcourt, France; 798 Photo Gallery, China; Nap Gallery, Japan.

Fotofever, Photography Art Fair, 14 – 16 November, Carrousel du Louvre, 99 Rue de Rivoli, 75001 Paris, France. For more information visit

1. Atelier V / Atelier, 2013 © Soledad Cordoba. Bianca Berlin, Madrid.

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