Advertisement

James Bloomfield

Inspired by the Walt Whitman poem I Hear America Singing, Bloomfield’s work references a frontier past and the optimism of that time. Just Do It “I hear America singing” employs a primordial pit-firing technique used by the Native Americans, coupled with a reclaimed Nike shoe box symbolising consumer aspirations.

Just Do It “I Hear America Singing”, 2015. 260mm x 120mm x 240mm.