Masha Knyazeva-Trotzky has never viewed photography as simply the reflection of light. Instead, she sees it as vitally important not only to expose existing reality but also to create and construct a new version of it in order to find ‘protagonists.’ This process resembles theatre, complete with costumes and scenery. Longlisted in the Aesthetica Art Prize 2015, Confrontation is dedicated to globalisation, up-to-date world processes, conflicts that are emerging on the edge of historical traditions, and new values of a post-industrial society. Whether we portray featureless office life or a complicated perception of emigrants, we always depict a person at the centre.
With regards to material and content, she works with newspapers, fast food and modern colourful packaging, such as cans of cola and French fries. This is based on the heritage of Pop art, which has influenced Masha’s life since childhood, and brandmania, which leads to tons of beautifully packaged trash, created because of commercial demand; congesting the world. The artist’s photographic practice is underlined by the desire for something solid and everlasting.
The Aesthetica Art Prize is now open for entries, accepting submissions across a range of media including photography, sculpture, installation, painting and artists’ film. Prizes include £5,000 courtesy of Hiscox, group exhibition, publication in 100 contemporary artists, £250 art supplies vouchers courtesy of Winsor & Newton and art books courtesy of Prestel. Selected artists are also showcased on Aesthetica’s online channels.
For more information and to enter, visit www.aestheticamagazine.com/artprize.
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1. Masha Knyazeva-Trotzky, Confrontation, 2014. Courtesy of the artist.